Tired of the same news stories in Google Now? You can now turn off updates from specific websites

Sometimes I wonder where the heck the Search Giant grabs its Google Now news stories from. For how much the company knows us, it seems they are doing a lackluster job in this particular department.

The issue is not being fixed quite yet, but at least you can make that stream of random news a bit better with time and a bit of effort. As Redditor user Knight-Adventurer noticed, Google Now is now allowing you to further customize your news feed.

It’s more of a manual approach, as opposed to today’s usual (and also basic) way of telling Google what you are interested in. Now you can tell Google what you are not interested in.

Whenever you see something you don’t like in your Google Now news feed, simply tap on the 3-dot menu button and select “Not interested in stories from ____”. After that, you shouldn’t be bothered by posts from that particular publication anymore.

To be clear, the new feature here is the ability to stop seeing posts from specific publications. Google has long allowed you to turn off updates based on your interests, but now it takes things further with per-outlet filters. The reasons we’re excited is that Google Now tended to surface posts from spammy, third-rate websites that were somehow able to game the algorithm to show up in users’ feeds. Now you can shut those off.

This is definitely not the best solution we could envision, but at least it’s a step in the right direction. Maybe Google will continue working on improving this in the future. But tell us, guys – how many of you are annoyed by the news you get on Google Now?