Sony launches Purple Diamond Edition Xperia Z3 in Hong Kong

Purple your favourite color? Like the look of the Xperia Z3? Then Sony’s new Purple Diamond Edition Z3 will certainly appeal to your tastes. Unfortunately, you will have to live in Hong Kong and have a spare HK$4998, about USD$645, lying around before you can get your hands on one.

Sony had offered some previous Xperia Z smartphone models in purple right from release in certain regions, but perhaps the color wasn’t popular enough to warrant a global release this time around.

Although there aren’t any actual diamonds hammered into the smartphone’s case, Sony has thrown in a small selection of new themes for free with this edition of the Xperia Z3 as well. They all originate from various Disney movies, including one for the hugely popular Frozen film, as well as Cinderella and Mickey And Friends themes. Sony has also included an amethyst phone strap in the package, for color co-ordination and what have you.

Other than that, the Purple Diamond Edition is exactly the same as the regular Xperia Z3, featuring a 5.2-inch 1080p display, Snapdragon 801 SoC, 3GB RAM, and a 20.7 MP camera.

The very purple Sony flagship will go on sale in Hong Kong on January 31^st.