JBL's new true wireless headphones pack noise cancelling and personalized sound

JBL is no stranger to true wireless earbuds, but it’s now targeting the high-end space occupied by models like Apple’s AirPods Pro and Sony’s WF-1000XM3. The Samsung subsidiary unveiled its first true wireless earbuds in the Club line — the Club Pro Plus — and these earbuds are for daily listeners who want a headset that does more than just music playback. The new in-ears boast active noise-cancelling (ANC) with a Smart Ambient feature that can let in background noise if you need to pay attention to your environment.

Read more: The best true wireless earbuds

You can expect a solid six hours of playback from the buds with noise-cancelling turned on (eight hours with ANC disabled), and an extra 24 hours of listening from a battery case that supports wireless charging. The buds aren’t strictly designed for workouts, but the merited IPX4 water-resistance rating should help them survive sweat and splashes. Another great feature: you can control Alexa and Google Assistant hands-free.

The Club Pro Plus will be available only in black on October 25 for $199.95. That’s significantly lower than other noise-cancelling true wireless earbuds; although it remains to be seen whether the JBL Club Pro Plus can compete in quality.

If you want a workout-friendly alternative, JBL is also releasing $99.95 Endurance Peak II earbuds (above) that tout 30 hours of combined battery life, a more stable hook-shaped design, and a water-resistant build. JBL also released the JBL Quantum 50 in-ear headset, which costs $29.95.

The company is rounding things out with a slew of Bluetooth speakers for around-the-home listening and socially distanced parties. The attention-getter is the JBL PartyBox 310, a light-up wheeled speaker that puts out 240W of power and still lasts for up to 18 hours. This is the big speaker to watch out for and has the price to show for it at $499.95. Alternatively, the JBL PartyBox On-the-Go puts out 100W and lasts for just six hours, although it includes a wireless mic and a shoulder strap. This is a bit more affordable and costs $299.95.

If you’re more interested in personal listening, the JBL Xtreme 3 upgrades a familiar design with improved drivers and 15 hours of battery life in an IP67-rated water-resistant case. Adventurers can nab this speaker for $349.95. The JBL Go 3 is pocketable and lasts for five hours. It has an accessible price of just $39.95, making it a great option for bikers and hikers. If you want something that looks a bit more rugged, keep an eye on the carabiner-equipped JBL Clip 4. This new portable speaker promises a “new fresh look”  and 10 hours of music for $69.95.

The Go 3 will be the first to arrive, shipping in October in both the US and Europe. The Xtreme 3 should arrive in a similar timeframe for Europeans, but will slip to November for the US. The Clip for arrives last, reaching Europe in November and the US in December.

Stay motivated: Best true wireless workout earbuds