Upwards of 720,000 Android Wear devices shipped in 2014

Android Wear became available to the masses last year after Google released the LG G Watch and the Samsung Gear Live at Google I/O last year. According to a new report from Canalys, Google’s wearable platform has been getting off to somewhat of a rough start. The report states that a little over 720,000 Wear devices shipped in the year 2014, which accounts for around 16% of the 4.6 million “smart wearable bands” sold last year.

While we don’t have any specific numbers, the report states that the Motorola Moto 360 was the “clear leader” among Android Wear vendors, despite the watch’s supply constraints in Q4. Additionally, LG’s G Watch R performed better than the original LG G Watch. We also saw the launch of the ASUS ZenWatch and the Sony SmartWatch 3, but again, no numbers were given on individual sales.

A spokeswoman for Google told The Wall Street Journal:

With six unique watches on the market (round and square), a growing collection of watch faces, and thousands of apps created specifically for Android Wear, our team and developers are helping users wear what they want.

Perhaps the problem with Android Wear isn’t with the OS itself, but that consumers just don’t know why they need a smartwatch. If that message can get through to shoppers, we could see a huge growth in the platform through 2015.

Read more: Failure to launch: a few reasons why smartwatches haven’t caught on

For comparison, the biggest wearable competitor for Android Wear is Pebble, which has shipped upwards of one million units of the original Pebble and Pebble Steel since its launch back in 2013. With the upcoming Apple Watch launch in April and wearable announcements from HTCand other major OEMs, there’s no telling how many Android Wear devices will be sold this year.

Do you have an Android Wear device? What do you think of it so far?