Nexus 6 is now available for pre-order in the Play Store, ships from November 21

Update: According to several reports on Reddit and throughout the web, many folks saw the device listed and were able to pre-order, but now it seems that the device is listed “out of inventory” for everyone (or at least just about everyone). Considering how short the ordering window was, it was very possible that there was a glitch or that the page’s pre-order status wasn’t supposed to go live yet. Either way, we’ll keep you updated as we learn more about the Nexus 6’s ordering status. Anyone have success pre-ordering the Nexus 6?

Google is trying a different approach this year in putting the Nexus 6 up for sale. For the Nexus 4 and the Nexus 5, Google simply opened the virtual doors of the Play Store and hoped for the best. The digital stampede that followed frustrated and disappointed tons of users, and naturally, all fingers were pointed towards Google.

For the Nexus 6 and the Nexus 9, Google is using a pre-order system. The device is now available for pre-order in the Play Store (though only for US customers reportedly) starting from $649. Redditors who managed to complete their order report the shipping date is November 21!

• Nexus 6 32GB Midnight Blue – $649
• Nexus 6 64GB Midnight Blue – $699
• Nexus 6 32GB Cloud White – $649
• Nexus 6 64GB Cloud White – $699

Note that the listings don’t seem to be available to all users. Some users are seeing “out of inventory” messages.

While the Nexus 6 is a very attractive device, the relatively high price tag (compared to the Nexus 5, which remains available in the Play Store) will probably limit its appeal and prevent the buildup of overwhelming demand. Hopefully, the Nexus 6 will remain in stock for more than a few hours and the Play Store won’t buckle under heavy demand like it happened in the past.

Google is throwing in six months of free access of Play Music access to every Nexus 6 buyer. More details here.

Are you ordering a Nexus 6 today? Are you waiting for it to go on sale from retailers? Or are you skipping it altogether?