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India's budget phone war continues: realme claims 210,000 realme 3 units sold in a day

The news comes a week after Xiaomi India said it produced and sold 200,000 Redmi Note 7 units for the first flash sale.
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Published onMarch 13, 2019

realme 3 logo

India is playing host to an all-out war in the budget smartphone sector, with Realme and Xiaomi duking it out for supremacy. Now, the OPPO-backed brand has announced a noteworthy figure for the first day of realme 3 sales in the country.

The company revealed on Twitter that it sold over 210,000 realme 3 units during its first flash sale yesterday. Not bad for a brand that’s been around for less than a year, right?

With 2,10,000+ units of #realme3 sold on @Flipkart and https://t.co/reDVoAlOE1 , let’s welcome the new segment leader. Thank you to all the fans for the overwhelming response. ?
Gear up for the next sale at 12 noon, 19th Mar. #PowerYourStyle pic.twitter.com/cO84cEk3a2
— realme (@realmemobiles) March 12, 2019

realme also claims it’s the new “segment leader” and, when you take the sales figure into account, it certainly seems like a shot at the similarly priced Redmi Note 7.

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realme 8 vs Redmi Note 10 side profile and buttons

Xiaomi India confirmed last week that it produced 200,000 Redmi Note 7 units for the first day of sales, saying they were all sold in “a few minutes.” However, the brand confirmed it was working to increase production in light of the demand. realme’s assertion that it sold more units than Xiaomi (despite Xiaomi’s claims of production woes) certainly puts a little pressure on the Redmi brand to increase sales.

It’s not the first time realme issued big numbers for its sales either, as it claimed 370,000 realme 2 units sold over two days last year. In fact, the brand said it sold 200,000 units on one day alone.

Xiaomi’s Redmi Note 7 Pro goes on sale in India today, but the OPPO-backed brand is also working on a challenger in the realme 3 Pro. The company even referenced Xiaomi’s Pro model when it teased the realme 3 Pro earlier this month. No matter which brand emerges supreme in 2019, it looks like Indian consumers are in for some great budget-priced wares.

NEXT: Google reportedly shifting employees away from tablet, laptop division

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