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YouTube finalizes massive London Space filled with 'firsts'
Feeling a bit cramped in its initial quarters, YouTube Space London is about to sprawl out its new 20,000 square-foot facility that will be filled with “firsts” in new King Cross location. Already having the distinction of hosting YouTube’s first production facility, the London location is also about to be the first to host a Creator’s store.
It’s been two years in the making. And while the new state-of-the-art facility still need to be furnished and finalized, YouTube spokesperson Theo O’Hear says it’ll be ready soon. But it’s already been inaugurated by a red carpet event, populated with press and YouTube personalities alike.
The new Space London, accessible from the ground floor, will include a trio of double-height studios with sound stages. And Google’s YouTube division is kitting the studios out with 360 camera rigs and 4K capture devices and VR equipment, which includes YouTube’s and GoPro’s baby “Jump,” along with HTC and Valve progeny the HTC Vive.
Another first for YouTube’s global family of Spaces is 4K over IP — and that’s a first for any production studio in the UK. That bandwidth intensive video will be complimented by Dolby Atmos sound.
And yet another “first” will control that sound. The London Space will include the first SSL Dante Audio Console. The system will include a 64 fader console and a desk with 16 faders.
And rounding out the first for what will be the flagship of YouTube presence in London and its Spaces worldwide, Space London will include a Creator’s Store where fans can pickup gear from popular YouTube personalities.
O’Hear said there are no plans to open Creator’s Stores at other Spaces, but indicated the performance of the London location would likely drive the decision to expand or hold the idea.
If you’ve secured more than 10,000 followers on YouTube and you happen to be in London, YouTube is encouraging you to stop by the studio to learn and produce content.